Product Discovery
Finding out before building.
An introductory course in discovery practice: framing a question, choosing a method, gathering evidence at speed and reaching a decision the team can act on without another three weeks of research.
3h
Study time
9
Lessons
3
Modules
4.6
Rating
489 reviews
Enrolment
Enrol to open Product Discovery in the learning workspace, track progress and take the assessments.
Demo enrolment — no payment or real enrolment occurs. Sign in to see the full workspace.
Subjects covered
5 topics
Knowledge map
What you will be able to do
- Frame a discovery question narrow enough to answer
- Choose a method proportionate to the decision at stake
- Run a lightweight study inside a normal sprint
- Report findings in a way that ends the debate
Curriculum
3 modules · 9 lessons
- 01What Decision Depends On ThisMaking framing explicit enough that somebody else could repeat it.20m
- 02Narrowing Until It Is AnswerableThe working method for methods, reduced to what actually matters.22m
- 03Assumptions Worth TestingMaking interviews explicit enough that somebody else could repeat it.18m
- 01Talk, Watch, Measure, TryWhere synthesis usually goes wrong, and how to notice it early.24m
- 02Sample Size for Qualitative WorkThe judgement calls behind decisions, and what each of them costs.20m
- 03Doing It Inside a SprintThe working method for framing, reduced to what actually matters.18m
- 01Synthesis Without Sticky NotesHow methods works in practice, once the deadline is real.22m
- 02Writing the FindingWhere interviews usually goes wrong, and how to notice it early.20m
- 03When the Evidence Is InconclusiveMaking synthesis explicit enough that somebody else could repeat it.18m
Assessment
Reading, exercises and written submissions. Quizzes check comprehension rather than recall.
Quizzes
No quizzes in this course — assessment is by written submission and exercise.
Assignments
No assessed assignments — each lesson closes with an unassessed exercise.
What students say
- 5 out of 5Ines Duarte — Design lead
Not a beginner course despite the label, and better for it. Expect to reread the middle module.
- 5 out of 5Silje Haugen — Founder
Demanding in a useful way. The assignment came back with three specific criticisms, all correct, none of which I had thought about.
- 5 out of 5Samuel Okonjo — Consultant
Well paced. Nothing padded, and the instructor answers discussion threads properly rather than pointing you back at the material.
Fictional reviews — demonstration content only
Related courses
- 014.8out of 5 from 372 reviews
Positioning & Strategy
Deciding what you are, and what you are not.
Intermediate4.7 h13 lessonsNadia Rahman — Professor of Product Strategy
- 024.7out of 5 from 156 reviews
Pricing as a Practice
The most under-managed decision in most businesses.
Advanced4.3 h12 lessonsNadia Rahman — Professor of Product Strategy
- 034.7out of 5 from 528 reviews
Interface Craft
The small decisions that make software feel considered.
Beginner3.7 h12 lessonsRafael Otero — Senior Lecturer in Product Design